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Managing Product Development
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Abstract
This book brings together the work of leading international researchers in the field of product innovation and development and provides a comprehensive range of studies in successful product development in different industries. It will be indispensable reading for academics in the field of innovation and technology management, and for professionals in industry responsible for product development.
Oxford University PressNew York, NY
Title: Managing Product Development
Description:
Abstract
This book brings together the work of leading international researchers in the field of product innovation and development and provides a comprehensive range of studies in successful product development in different industries.
It will be indispensable reading for academics in the field of innovation and technology management, and for professionals in industry responsible for product development.
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