Search engine for discovering works of Art, research articles, and books related to Art and Culture
Javascript must be enabled to continue!
Weddings and Thai Women: The Construction of Weddings and the Portrayal of Thai Women Through Wedding Stories in Thai Wedding Magazines
View through CrossRef
Thai wedding magazines have been a primary resource for Thai women seeking wedding planning information. This study analyses the construction of weddings and investigates the portrayal of brides within the context of Thai wedding magazines by combining textual analysis and visual research methods. It investigates the social arrangements indicated in these magazines and the associated wedding ideology represented. Data for analysis is based on three magazines (Wedding Guru, We, and Love Wedding Magazine). There were twenty-two magazine issues and one hundred and thirty-two stories in total, covering the period from November 2014 – October 2015. These magazines are targeted at women in their 20s and older. The study reveals how Thai wedding magazines formulate the meaning of weddings and the role of Thai wedding magazines in the transmission of particular ideas about desirable weddings in Thai society, while also reinforcing notions of what constitutes the ideal life for women. Findings in terms of the content indicate that weddings and women as brides in Thai wedding magazines are constructed only in positive ways. That is to say, weddings and the act of becoming a bride are constructed as examples of an already achieved ‘ideal’ life.
Title: Weddings and Thai Women: The Construction of Weddings and the Portrayal of Thai Women Through Wedding Stories in Thai Wedding Magazines
Description:
Thai wedding magazines have been a primary resource for Thai women seeking wedding planning information.
This study analyses the construction of weddings and investigates the portrayal of brides within the context of Thai wedding magazines by combining textual analysis and visual research methods.
It investigates the social arrangements indicated in these magazines and the associated wedding ideology represented.
Data for analysis is based on three magazines (Wedding Guru, We, and Love Wedding Magazine).
There were twenty-two magazine issues and one hundred and thirty-two stories in total, covering the period from November 2014 – October 2015.
These magazines are targeted at women in their 20s and older.
The study reveals how Thai wedding magazines formulate the meaning of weddings and the role of Thai wedding magazines in the transmission of particular ideas about desirable weddings in Thai society, while also reinforcing notions of what constitutes the ideal life for women.
Findings in terms of the content indicate that weddings and women as brides in Thai wedding magazines are constructed only in positive ways.
That is to say, weddings and the act of becoming a bride are constructed as examples of an already achieved ‘ideal’ life.
Related Results
Spelling Errors in Thai Made by Chinese Students Learning Thai as a Foreign Language
Spelling Errors in Thai Made by Chinese Students Learning Thai as a Foreign Language
When learning a foreign language, it is important to learn how to spell accurately as it is crucial for communication. To spell Thai language accurately is challenging for both nat...
The Use of the Thai Final Particle Na by Japanese Learners of Thai
The Use of the Thai Final Particle Na by Japanese Learners of Thai
This research aims to analyze communicative functions of the Thai final particle na and to explore the use of na by Japanese learners of Thai, comparing to that of native speakers....
Thai Menschenbild: A Study of Chinese, Thai, and International Students in a Private Thai University as measured by the National Survey of Student Engagement (NSSE)
Thai Menschenbild: A Study of Chinese, Thai, and International Students in a Private Thai University as measured by the National Survey of Student Engagement (NSSE)
AbstractThai Higher Education (Thai HE) is changing, due to international reform. This paper presents data collected in a longitudinal study carried out in Thailand during 2017–201...
Traveller's Tales: Rudyard Kipling's Gothic Short Fiction
Traveller's Tales: Rudyard Kipling's Gothic Short Fiction
Between 1884 and 1936, Rudyard Kipling wrote over 300 short stories, most of which were first published in colonial and cosmopolitan periodicals before being reissued in short-stor...
The Legacy of Traditional Thai Literature and its Impact on Contemporary Children’s Literature
The Legacy of Traditional Thai Literature and its Impact on Contemporary Children’s Literature
Literature is a significant part of any nation’s cultural heritage, its continuing existence depending on the values which are handed down from era to era, from generation to gener...
An application of Thai music for general and instrumental music programs
An application of Thai music for general and instrumental music programs
With all the music that is available for instrumental performance in the schools, the music of Thailand is under-represented. Yet Thailand has a rich instrumental tradition. This a...
Modernist Thai Short Stories, 1964–1973: The Relationship with Art
Modernist Thai Short Stories, 1964–1973: The Relationship with Art
A number of distinguished Thai short stories from 1964 to 1973 reveal new and distinctive features in terms of subject, form, concepts and style. These features are similar to thos...
The Sensitivity of L1 English – L2 Thai Language Learners to Errors in Basic Thai Serial Verb Constructions
The Sensitivity of L1 English – L2 Thai Language Learners to Errors in Basic Thai Serial Verb Constructions
The present study concerned the sensitivity to unacceptable basic Thai serial verb constructions (thereinafter called SVCs) among native speakers of English who learn Thai. The obj...