Evaluating Biophilic Design’s Effects on Virtual Museum Perception and Behavior

Abstract This study explores how the experience in virtual reality of localities such as museum spaces or digital museum environments can be enhanced by biophilic design, in the context of the COVID-19 pandemic which has significantly changed the way people interact with the built environment. The research focuses on the potential effects of biophilic design elements on human behavior, perception of space, and emotional response in digital museum environments, such as the Nature, Gardens, Fantasies exhibition at the Arkas Art Center. Integrating natural shapes and forms, light, and space into digital spaces can serve as a guide for design solutions that combine nature, art, and technology to promote an internal experience of nature. The study examines the impact of biophilic design elements on individuals’ perceptions and behaviors in virtual museum settings and emerging concepts of biophilia and exhibition environments are presented. These interactions and experiences with the exhibition were reported by the participants through a questionnaire. The impact of the digital exhibition’s biophilic design on participants’ sense of orientation, space, emotions, and general well-being was examined in this study. The results showed important aspects of the design that affected these variables. The majority of participants reported feeling content, at ease, and joyful following the virtual experience, despite the fact that their emotional reactions varied. This suggests that virtual biophilic design is effective in replicating the positive impacts of physical biophilic places. According to the research, virtual places can mimic the benefits of real-world biophilic spaces and have the ability to effectively promote biophilic design. Digital interventions present a great possibility for improving human well-being through the integration of technology, art, and nature. This is especially important in view of challenges like the COVID-19 outbreak.