Spatio-Temporal Patterns and Sentiment Analysis of Ting, Tai, Lou, and Ge Ancient Chinese Architecture Buildings

Ting, Tai, Lou, and Ge are types of ancient buildings that represent traditional Chinese architecture and culture. They are primarily constructed using mortise and tenon joints, complemented by brick and stone foundations, showcasing traditional architectural craftsmanship. However, research aimed at conserving, inheriting, and rejuvenating these buildings is limited, despite their status as Provincial Cultural Relic Protection Units of China. Therefore, the aim of this study was to reveal the spatial distribution of Ting, Tai, Lou, and Ge buildings across China, as well as the factors driving differences in their spatial distribution. Tourist experiences and building popularity were also explored. The spatial analysis method (e.g., Standard deviation ellipse and Geographic detector), Word cloud generation, and sentiment analysis, which uses Natural Language Processing techniques to identify subjective emotions in text, were applied to investigated the research issues. The key findings of this study are as follows. The ratio of Ting, Tai, Lou, and Ge buildings in Southeast China to that in Northwest China divided by the “Heihe–Tengchong” Line, an important demographic boundary in China with the ratio of permanent residents in the two areas remaining stable at 94:6, was 94.6:5.4. Geographic detector analysis revealed that six of the seven natural and socioeconomic factors (topography, waterways, roads, railways, population, and carbon dioxide emissions) had a significant influence on the spatial heterogeneity of these cultural heritage buildings in China, with socioeconomic factors, particularly population, having a greater influence on building spatial distributions. All seven factors (including the normalized difference vegetation index, an indicator used to assess vegetation health and coverage) were significant in Southeast China, whereas all factors were non-significant in Northwest China, which may be explained by the small number of buildings in the latter region. The average rating scores and heat scores for Ting, Tai, Lou, and Ge buildings were 4.35 (out of 5) and 3 (out of 10), respectively, reflecting an imbalance between service quality and popularity. According to the percentages of positive and negative reviews, Lou buildings have much better tourism services than other buildings, indicating a need to improve services to attract more tourists to Ting, Tai, and Ge buildings. Four main types of words were used with high frequency in the tourism reviews collected form Ctrip, a popular online travel platform in China: (1) historical stories; (2) tourism; (3) culture; and (4) cities/provinces. Ting and Tai buildings showed similar word clouds, as did Lou and Ge buildings, with only the former including historical stories. Conversely, landmark was a high-frequency word only in the reviews of Lou and Ge buildings. Specific suggestions were proposed based on the above findings to promote tourism and revive ancient Chinese architecture.