Search engine for discovering works of Art, research articles, and books related to Art and Culture
Javascript must be enabled to continue!
Analisis Kesesuaian Segmenting, Targeting, Positioning Dengan Program Promosi Penjualan PT Tunas Toyota Cilegon
View through CrossRef
This research aims to analyze the implementation of the Segmentation, Targeting, Positioning (STP) strategy at PT. Toyota Cilegon. The type of research used in this research is qualitative research. The research was carried out at PT. Toyota chose 3 informants, namely 1 person from each sales supervisor. The data collection technique used was in-depth interview technique. The research results show that by implementing the segmentation, targeting and positioning (STP) marketing strategy it will be able to help the management of PT. Toyota Cilegon in marketing Toyota car products to consumers according to their wants and needs. By implementing good sales promotions, PT Toyota Cilegon product sales will increase.
Title: Analisis Kesesuaian Segmenting, Targeting, Positioning Dengan Program Promosi Penjualan PT Tunas Toyota Cilegon
Description:
This research aims to analyze the implementation of the Segmentation, Targeting, Positioning (STP) strategy at PT.
Toyota Cilegon.
The type of research used in this research is qualitative research.
The research was carried out at PT.
Toyota chose 3 informants, namely 1 person from each sales supervisor.
The data collection technique used was in-depth interview technique.
The research results show that by implementing the segmentation, targeting and positioning (STP) marketing strategy it will be able to help the management of PT.
Toyota Cilegon in marketing Toyota car products to consumers according to their wants and needs.
By implementing good sales promotions, PT Toyota Cilegon product sales will increase.
Related Results
Perbanyakan in vitro tanaman kina (Cinchona ledgeriana Moens) melalui tunas aksiler dan apikal In vitro propagation of cinchona (Cinchona ledgeriana Moens) from axillary and apical buds
Perbanyakan in vitro tanaman kina (Cinchona ledgeriana Moens) melalui tunas aksiler dan apikal In vitro propagation of cinchona (Cinchona ledgeriana Moens) from axillary and apical buds
AbstractThe use of the appropriate source of nodalbud explants in culture can increase theeffectiveness and efficiency of shootmultiplication. An experiment was conducted todetermi...
Promosi Penjualan Produk Luberground di Instagram @LUBERGROUND.ID
Promosi Penjualan Produk Luberground di Instagram @LUBERGROUND.ID
Abstract.. Luberground is one of the fast food culinary restaurants by applying the concept of an open kitchen because the kitchen for making food is in the front and open. With th...
Komunikasi Interpersonal antara Pembimbing dengan Anak Asuh dalam Menanamkan Nilai-Nilai Islam
Komunikasi Interpersonal antara Pembimbing dengan Anak Asuh dalam Menanamkan Nilai-Nilai Islam
Abstract. Communication is one of the important things in instilling Islamic values in foster children in orphanages. Effective communication can help mentors to convey Islamic mes...
Aplikasi Bauran Promosi Pada Hotel Royal Padjadjaran Bogor
Aplikasi Bauran Promosi Pada Hotel Royal Padjadjaran Bogor
Promosi merupakan salah satu strategi yang sangat penting di dalam memasarkan Produk atau Jasa, karena tujuan utama dari promosi yaitu agar produk atau jasa yang ditawarkan oleh Pe...
Pemanfaatan Media Sosial Sebagai Wadah Pomosi Dan Penjualan Poduk UMKM Di Kelurahan Sananwetan
Pemanfaatan Media Sosial Sebagai Wadah Pomosi Dan Penjualan Poduk UMKM Di Kelurahan Sananwetan
Kemajuan teknologi informasi pada era globalisasi cenderung membentuk perubahan perilaku konsumen untuk memenuhi minat dan kebutuhannya. Kemajuan teknologi berdampak pada perubaha...
Strategi Pemasaran dan Promosi untuk Meningkatkan Penjualan pada Toko Pakaian Emi
Strategi Pemasaran dan Promosi untuk Meningkatkan Penjualan pada Toko Pakaian Emi
Abstract : This research explains marketing and promotional methods and strategies to increase the number of product sales at EMI Clothing Stores. The aim of this research is to de...
Pengaruh Bauran Promosi Terhadap Volume Penjualan
Pengaruh Bauran Promosi Terhadap Volume Penjualan
Tujuan penelitian ini adalah untuk mengetahui pengaruh bauran promosi terhadap penjualan dan untk mengetahui variabel yang pengaruhnya dominan terhdap penjualan. Teknik analisis da...
Hubungan antara Promosi Penjualan dengan Minat Beli Konsumen
Hubungan antara Promosi Penjualan dengan Minat Beli Konsumen
Abstract. Geyourbe is a skincare product that emerged as a new product after many similar products had already been circulating. Sales conducted on the TikTok social media platform...