STRATEGIC IMPLEMENTATION APPROACH AND ORGANISATIONAL PERFORMANCE OF SELECTED DEPOSIT MONEY BANKS IN LAGOS STATE NIGERIA

Deposit money banks in Nigeria are being confronted with strategy related challenges, cumulating to questionable performance. Thus, this study is focused on strategy implementation approach and organization performance of selected deposit money banks in Lagos State, Nigeria. The study used survey research design, and five money deposit banks were selected in Lagos State. Simple random sampling method was used for the study and the table of sample size determination developed by Krejcie and Morgan (1970) was engaged to determine the sample size of 641. A well-structured questionnaire was adapted. The Cronbach’s Alpha reliability coefficients for the constructs ranged from 0.861 and 0.934. The response rate was 91.7%. Data were analyzed using descriptive and inferential (simple regression analysis) statistics. Findings revealed that strategy implementation had significant effect on organizational performance of selected deposit money banks in Lagos State, Nigeria (β = 1.537, t = 57.088, p<0.05). The study concluded that strategy implementation had significant effect on organizational performance of selected deposit money banks in Lagos State, Nigeria. Based on the findings, it was recommended that deposit money banks in Lagos State should implement strategy devotedly so that competitive advantage over rival banks could be secured.