Rock ’n’ Roll

This chapter discusses the romantic genealogy of rock 'n' roll and how its style resulted from the happy integration of white hillbilly music with black “race music” or, as it came to be known in the 1950s, “rhythm and blues.” Supported by recent scholarship that has delved into the files of record companies, analyses affirm that rock 'n' roll represents a blatant appropriation of black music by white entrepreneurs. A postmodern view might regard rock 'n' roll not even as music, but as simply “a marketing concept that evolved into a lifestyle.” The chapter also analyzes how Bill Haley's recording of “Rock Around the Clock” turned the tide of American popular music in late 1955.