Knowledge Management of Students in the Universities in the Digital Economic Context

Purpose: This article uses a system of knowledge and knowledge management theories to build a knowledge management model for university students in Vietnam in the context of a controlled digital economy. The values ​​related to the reliability of the model are accepted as appropriate to research to raise awareness and promote the role of knowledge management for Vietnamese students.   Theoretical Framework: Based on the theoretical basis of knowledge management, build a model of knowledge management of students in the context of the digital economy. Research using PLS-SEM techniques with SmartPLS3.3 software to evaluate and test the influence of factors affecting the knowledge management of students. Based on four main factors affecting students' knowledge in universities in the context of the digital economy: knowledge sharing, knowledge collection, knowledge creation, and knowledge application.   Method: The author used a quantitative survey method to evaluate the hypotheses: Knowledge sharing; Collecting knowledge; knowledge creation; knowledge application. The author of the study surveyed students of universities in Vietnam through a questionnaire. Survey questions with a Likert scale of five levels (1 being “strongly disagree” to 5 being “strongly”. consent”) applies. A total of 351 students from the universities were randomly selected for data collection. The data was analyzed using SmartPLS33 software, and the structure was modelled program (SEM-PLS).   Findings: The test results show that knowledge application is the factor that has the most significant influence on knowledge management students' consciousness. Knowledge applications help students take advantage of opportunities to create new knowledge. Knowledge must go through the process of building, transforming and maintaining in usage and action.   Practical & social implications:  In the current context, the application of technology will help expand the reach of knowledge, and the process of sharing knowledge between students will become faster, more efficient, and more fruitful. Therefore, universities must disseminate knowledge to learners about the importance of knowledge management awareness through propaganda and sharing sessions.   Originality values: This study helps learners about the importance of knowledge management through propaganda and sharing sessions. Help learners understand the role of knowledge management, thereby forming habits and plans to maximize their knowledge management ability to increase your competitive advantage.