The Influence of AI on Business Productivity and Profitability in the Kingdom Saudi Arabia

In recent years, Artificial Intelligence (AI) has revolutionized the business world. Countries around the world are benefiting from its applications and usage in digitalization. The Kingdon of Saudi Arabia (KSA) has established a goal for the next seven years to achieve a digitalization target that encompasses growing and implementing AI technology to foster economic growth and the industrial sector. This AI technology guarantees several benefits for businesses in this competitive landscape to influence the profitability and productivity of employees. However, it is not fully studied and it is not clear how AI is being used and how helping businesses in the KSA. Therefore, this study is conducted to understand the role and implementation of AI in the KSA for improving business decision-making, creativity, production, revenue, and innovation. The research is completed by selecting relevant journals from Scopus to analyze potential AI benefits and challenges for the KSA. The research also addresses a literature gap such as AI integration barriers and what are policy implications not covered in the current literature. The research chooses relevant Scopus journals to analyze potential AI benefits and challenges Relavant examples help to quantify AI influences such as almost 20% improvement in decision-making with AI and 15% increase in innovation. The literature analysis of empirical studies shows that the country needs huge infrastructure improvement and investment initiatives to bridge knowledge gaps to ensure complete adoption of AI by 2030. This review concludes that business managers, government authorities, and stakeholders should understand the unique dynamics of this technology and improve and train human resources to align their skills with AI’s better management and implementation to avoid any pitfalls. The future of AI in the KSA is extremely bright in all industrial sectors to revolutionize the finance, marketing, banking, and healthcare sectors. The unique contribution of this study includes insights into the human-AI interaction to ensure business sustainability. This study is useful for offering unique insights for policy-makers to establish policies for enhancing AI utilization in the KSA.