Analysis on the Development of Business Invitation and Investment Attraction in Nansha Free Trade Zone—Taking the Pony.ai’s “Unicorn” Project as an Example

Nansha Free Trade Zone is one of the most representative and potential free trade zones in China. Since its establishment in 2015, with the unique geographical advantages of the geometric geographical center of the Greater Bay Area (GBA) and relying on the strategic development plan of “Three Areas Integration”, it had made continuous innovation and development in political, economic, cultural and other fields. The plan is constantly innovating and developing in various fields such as politics, economy, and culture. In the past two years, the development of the Nansha free trade zone had attracted cooperation and investment from many well-known enterprises. The municipal government had also invested in many key projects in Nansha. The Pony.ai’s “Unicorn” Project, as a project just started in recent years, had undoubtedly become a key project for business invitation and investment attraction in the Nansha Free Trade Zone in the near future. Taking the “unicorn” pony Zhixing project as an example, this paper analyzes the current situation and existing problems of business invitation and investment attraction in the Nansha Free Trade Zone and puts forward some suggestions.