Design model of museum IP special exhibition: Standardization of workflow

With the development of big data, the Internet and digital technology, the development of mass communication has been accelerated, and the audience needs of museums have also been different. The expansion of the culture and museum consumer market and the support of the policy environment have promoted the self-innovation of museums, and the intellectual property of many museums has participated in the development of cross-media, creating more forms of products and services. The museum's special exhibition on intellectual property is a branch of the museum's cultural creative derivative works. The special exhibition of intellectual property in the museum is to develop the typical cultural relics resources collected by the museum into products with cultural communication and exhibition. (Jiang Lu, 2017) Compared with museum thematic exhibitions, the development process of museum IP special exhibitions has the characteristics of easy identification, easy communication and easy link, and is held in the way of product development. When the museum's special exhibition of intellectual property is exported as a cultural product, it must be production-oriented in the development process.This is when the designer changes from an executive role to a system architect. The most important characteristics of the production of museum intellectual property exhibition are: production standardization, process specialization and intellectual property classification, only the establishment of exhibition production system standards and processes can be called production. Just like the industrialization of movies, it is necessary to establish a set of industrial assembly lines similar to Hollywood, so that the creation and production of movies into the process, the division of labor refinement stage, and the corresponding industry standards for regulation. Production standardization refers to the development of a museum intellectual property special exhibition, it is necessary to develop a set of development processes in line with the design and construction of the exhibition, and quantify and standardize things that are not easy to quantify. Process specialization refers to the specialization of workflow, each workflow is refined and divided, and different professionals work together to design the museum's thematic exhibition of intellectual property. (Item, 2017) Standardization of the process of museum IP exhibition is the key.