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MARKETING STRATEGY ANALYSIS IN IMPROVING SALES AT YUKI MART IN GUNUNGSITOLI CITY
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A marketing strategy is a series of planned steps used by a company to effectively introduce and offer products or services to consumers. Yuki Mart has three marketing strategies to increase sales: pricing, product planning, and distribution systems. This study aims to analyze the extent to which marketing strategies can increase sales at Yuki Mart in Gunungsitoli City. This study uses qualitative research methods. The main focus of the study lies in three aspects of Yuki Mart's marketing strategy: pricing, product planning, and distribution systems. The research results show that Yuki Mart's marketing strategy is still not optimal in increasing sales. Yuki Mart needs to optimize its marketing strategy so that in the future, Yuki Mart can increase sales and improve its business.
Yayasan Pendidikan Islam Tholabul Ilmi
Title: MARKETING STRATEGY ANALYSIS IN IMPROVING SALES AT YUKI MART IN GUNUNGSITOLI CITY
Description:
A marketing strategy is a series of planned steps used by a company to effectively introduce and offer products or services to consumers.
Yuki Mart has three marketing strategies to increase sales: pricing, product planning, and distribution systems.
This study aims to analyze the extent to which marketing strategies can increase sales at Yuki Mart in Gunungsitoli City.
This study uses qualitative research methods.
The main focus of the study lies in three aspects of Yuki Mart's marketing strategy: pricing, product planning, and distribution systems.
The research results show that Yuki Mart's marketing strategy is still not optimal in increasing sales.
Yuki Mart needs to optimize its marketing strategy so that in the future, Yuki Mart can increase sales and improve its business.
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