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Sensemaking and Entrepreneurship

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Abstract Sensemaking is an elusive concept. Yet, it holds great promise as a lens through which entrepreneurs' behavior can be better understood. In this article, key aspects of sensemaking including identity, enactment, and plausibility are used to develop important insight.
Title: Sensemaking and Entrepreneurship
Description:
Abstract Sensemaking is an elusive concept.
Yet, it holds great promise as a lens through which entrepreneurs' behavior can be better understood.
In this article, key aspects of sensemaking including identity, enactment, and plausibility are used to develop important insight.

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