PUSH AND PULL FACTORS INFLUENCING THAI IMMIGRANT ENTREPRENEURS CONDUCTING BUSINESS IN MALAYSIA

Background and Purpose: The purpose of this study is to understand the push and pull factors that influence Thai immigrant entrepreneurs (TIEs) to conduct a business in Malaysia. As a neighbouring country, Malaysia is one of the favourite migration destinations for TIEs, with an influx of them involved in restaurant businesses across the country. This phenomenon offers this study with an unconventional background for immigrant entrepreneurship as it occurs within the context of developing, non-Western countries.   Methodology: Outlined by previous studies on push and pull factors of immigration and immigrant entrepreneurship, this research employed a qualitative approach focusing on the experiences of six TIEs operating Thai/Siamese restaurants in Bandar Baru Bangi, a town located approximately 30 km south of Kuala Lumpur, the capital of Malaysia. Data were collected mainly through face-to-face interviews among owners of restaurants in their premises, which ensures richness in the data.   Findings: The findings indicated several categories of business-based emigration factors for TIEs to Malaysia, spanning from economic, political, and social factors.   Contributions: Overall, the present research extends the knowledge of immigrant entrepreneurship especially within the non-Western context. Practice-wise, this study provides implications for policymakers in relation to business activities conducted by migrants in neighbouring countries, which are useful for both Malaysia and Thailand as the host and the origin country respectively.   Keywords: Thai immigrant entrepreneurs, Thailand, Malaysia, restaurant business, push and pull factors.   Cite as: Yanai, L., Che Senik, Z., Muhamad, N. S., Abd Hamid, H., & Jamaludin, N. A. (2020). Push and pull factors influencing Thai immigrant entrepreneurs conducting business in Malaysia. Journal of Nusantara Studies, 5(2), 19-47. http://dx.doi.org/10.24200/jonus.vol5iss2pp19-47