THE EVOLUTION OF SHOPPING CENTRES AND DEVELOPMENT PROSP

The article studies the development of shopping centers from marketplaces to the mall formats of the future. The author notes that trade as a phenomenon has existed since ancient times, over time the formats of shopping places have experienced significant changes, from small markets to complex shopping centers, adapting to changes in society and technology. The historical development of shopping centers is described, from the agoras of ancient Greece to modern shopping complexes, whose emergence was triggered by the industrial revolution and the development of automobile transportation. The article also discusses the impact of internet shopping and the pandemic on classic shopping centers, highlighting the shift in consumer preferences towards online shopping and the need for shopping centers to adapt to the new conditions. The author offers reflections on the future of shopping centers, their potential evolution into socio-cultural and entertainment spaces capable of offering visitors a unique experience not available with online shopping. The analysis emphasizes the importance of innovation and flexibility in mall management for malls to continue to thrive in a changing world.