The Glocalization of Andong Area Studies

Leadership has 1 The purpose of this study is to prepare and submit a case study for the City of Andong during the Fifth International Convention Centre of Asian Scholars (ICAS 5). Andong is home to the well-preserved Korean culture of splendid old temples, stone pagodas, traditional Confucian Academies, and homes of the nobility. Because the region is in the heart of a traditional Confucian culture region where nationally well-known academies still exist and continue to be revered, there is an extensive research effort currently underway to make the region, “Kyongbuk,” a Confucian Culture Zone during the next ten years. As a glocal city model, we will choose Andong. This study is divided into three parts: • The prospective paradigm and possibility of Andong area studies (Korean Confucianism) • The contemporary meaning of Yangban (Korean aristocrats) community formation in Andong • Management of Andong cultural heritages – Tour complex planning – Andong Culture & Art Institute – Andong Cultural Park and Art Center – Globalization of Andong Mask dance Festival – Museum of Andong traditional culture Tourism in Confucian Cultural Zone – Andong spa complex – Plans registering 3 Andong cultural heritages as UNESCO world cultural treasures