Search engine for discovering works of Art, research articles, and books related to Art and Culture
Javascript must be enabled to continue!
Verbal and Non-verbal Signs of “AQUA Life: Care for Nature, Nature Cares for You”
View through CrossRef
This study aims to analyze the verbal and non-verbal signs as well as the meaning contained in the “AQUA Life: Care for Nature, Nature Cares for You” Advertisement. This study used a qualitative method. An observation method was used to collect the data. The data were taken from the YouTube platform. In analysing the verbal and non-verbal signs based on the Saussure’s semiotic theory while in analyzing the meaning of the verbal and non-verbal signs based on the Barthes’s theory. In addition, the study of colors was done using the approach of color term submitted by Cerrato. As the result, the researchers found three verbal signs and three non-verbal signs in this advertisement. The advertiser highlighted the advertised product in this advertisement, attempting to persuade the viewers that using 100% recycled products is one of the essential things to protect this planet. Furthermore, this advertisement also emphasized the importance of consuming mineral water for body health. From the analysis, it can be concluded that the “AQUA Life: Care for Nature, Nature Cares for You” advertisement employed meaningful sentences to gain the attention of their target consumers.
Title: Verbal and Non-verbal Signs of “AQUA Life: Care for Nature, Nature Cares for You”
Description:
This study aims to analyze the verbal and non-verbal signs as well as the meaning contained in the “AQUA Life: Care for Nature, Nature Cares for You” Advertisement.
This study used a qualitative method.
An observation method was used to collect the data.
The data were taken from the YouTube platform.
In analysing the verbal and non-verbal signs based on the Saussure’s semiotic theory while in analyzing the meaning of the verbal and non-verbal signs based on the Barthes’s theory.
In addition, the study of colors was done using the approach of color term submitted by Cerrato.
As the result, the researchers found three verbal signs and three non-verbal signs in this advertisement.
The advertiser highlighted the advertised product in this advertisement, attempting to persuade the viewers that using 100% recycled products is one of the essential things to protect this planet.
Furthermore, this advertisement also emphasized the importance of consuming mineral water for body health.
From the analysis, it can be concluded that the “AQUA Life: Care for Nature, Nature Cares for You” advertisement employed meaningful sentences to gain the attention of their target consumers.
Related Results
Pengaruh Green Marketing dan Product Knowledge Terhadap Brand Preference
Pengaruh Green Marketing dan Product Knowledge Terhadap Brand Preference
This study aims to investigate the effect of green marketing and product knowledge on brand preference for 100% Aqua Recycle Life products in the Greater Jakarta area. The type of ...
Persons and Their Private Personas: Living with Yourself
Persons and Their Private Personas: Living with Yourself
Public life is usually understood to be whatever we do or say in our formal and professional relationships. At the workplace, at the doctor’s office or at the café, we need to make...
Who Cares for Black Women in Health and Health Care
Who Cares for Black Women in Health and Health Care
Black women are often at the center of health disparities research. Black women face sociological, psychological, environmental, and political barriers to health and health care th...
Verbal and Non-verbal Signs of “Scream” Movie Posters
Verbal and Non-verbal Signs of “Scream” Movie Posters
This study aims to analyze the verbal and non-verbal signs and to figure out the meaning of verbal and non-verbal signs in Scream movie posters. An observation method was used to c...
Autonomy on Trial
Autonomy on Trial
Photo by CHUTTERSNAP on Unsplash
Abstract
This paper critically examines how US bioethics and health law conceptualize patient autonomy, contrasting the rights-based, individualist...
Sustainable Extraction and Recovery of Copper from PCBs Using Aqua Regia and Its Constituents
Sustainable Extraction and Recovery of Copper from PCBs Using Aqua Regia and Its Constituents
The growing use of electronic devices in modern society has sparked concerns about managing e-waste on a global level. Coupled with ever-increasing copper demand, it poses both cha...
Data driven population health management: first steps to an integrated approach in Leuven Cares (Zorgzaam Leuven)
Data driven population health management: first steps to an integrated approach in Leuven Cares (Zorgzaam Leuven)
In 2018 we started the Leuven Cares project in the city of Leuven. The aim of this project is to develop, implement and evaluate the necessary changes to enable integrated care.
W...
Interrogating Indus inscriptions to unravel their mechanisms of meaning conveyance
Interrogating Indus inscriptions to unravel their mechanisms of meaning conveyance
AbstractThis study conducts an epigraphic analysis of the yet undeciphered inscriptions of the ancient Indus Valley civilization and seeks to prove that just like proto-cuneiform a...