Figurine

Vertical format paper sheet with printed drawing. \Figurine of the fashion house of Asunción Bastida. \Asunción Bastida (1902-1995), dressmaker and owner of a haute couture house, opened her first knitwear shop in 1926, when she married Marcelino Mases. She took part in the 1929 Barcelona International Exhibition, promoting fashion made in Catalonia. Later she moved to Gran Via in Barcelona, where she opened a business under the name of Modas Mases de Asunción Bastida, dedicated to haute couture. In 1934 she opened a branch in Madrid. At the beginning of the civil war she closed both establishments. In 1939 she reopened the two houses, in Paseo de Gracià in Barcelona and in Hermosilla Street in Madrid, where she continued to present the collections on a regular basis. In his workshop he designed the models on the mannequins or from drawings of figurines of Asunción Bastida herself. \He was part of the Cooperativa de Alta Costura and belonged to the select nucleus of the so-called Big Five (Pedro Rodríguez, Asunción Bastida, El Dique Flotante, Santa Eulalia and Manuel Pertegaz) organizing parades in the 'Salon de la Moda Española', whose first editions were held in the Dome of the Coliseum Cinema in Barcelona, and later at the Ritz Hotel. He went on with two shops, one of them in Barcelona and the other one in Madrid, and he also did fashion shows in Seville on a regular basis. He also worked in the wardrobe of Spanish cinema in the forties and fifties. \One of his main innovations was the use of cotton and linen in evening and party dresses, as well as fancy embroidery, sometimes influenced by traditional clothing and other times by the Catalan modernism. The Bastida house will be one of the first to dedicate a boutique and prêt-à-porter section which will be called 'Asunción Bastida Sport'. With the collaboration of the French couturier Jacques Heim, he created a young line 'Jeunes Filles' in the 1950s. In 1970 she closed her haute couture house although she continued to work on ready-to-wear collections until 1975.