Vietnamese food-related borrowings in Russian mass media

The work is devoted to the analysis of the process of borrowing Vietnamisms-culinary names and the peculiarities of their functioning. The object of the research is the Vietnamese loanwords-culinaronyms in the language of the Russian media, the subject of the research is the graphic, morphological and semantic development of Vietnamese culinary names in the Russian-speaking media environment in the process of their functioning. The purpose of the study is to identify and describe the features of the development and use of loanwords-culinary names in the Russian-language media. The author used the descriptive method, content analysis, and elements of the comparative method. An analysis of the media environment has shown that Vietnamese cuisine is actively spreading in Russia. As a result, the Russian language began to actively borrow the names of Vietnamese dishes. The author has established that, in contrast to borrowings from the Vietnamese language of previous years, at present there is an active phonetic, morphological and semantic mastering of words of this lexical group. The graphic, morphological and semantic development of the culinaronym nem is analyzed in detail. The importance of using the category of culinary code when entering the Vietnamese loanword into the Russian language is established. Much attention is paid to understanding how Vietnamese culinaronyms are included in the Russian morphological system in terms of the category of gender and case. The word-culinaronym pho (the name of the soup) is studied as the dominant of the analyzed group of borrowings. It has been established that on the basis of this word a word-forming nest is formed. In morphological terms, the word is mastered as a proper noun, a common noun, an adjective. The results of the analysis of the functioning of the word pho show that the word, which at the beginning of its entry into the Russian language had the status of a culinaronym, now has the status of one of the most important slots of the concept “Vietnam”.