Building for success at karsten homes

AbstractSoon after Karsten Homes, a New Mexico manufactured home builder, began start‐up operations, its management realized that an extensive turnaround effort was going to be required to secure the company's future. Amazingly, a successful turnaround was achieved in just six months. Beginning with top management and including all personnel, it focused on fine‐tuning the organization's culture, management and operating structure, and developmental training. Part of the importance of this turnaround case study lies in its revelation that old and established organizational systems and concepts can affect a new enterprise, even though the old organization no longer exists.