DEVELOPMENT MANAGEMENT OF THE EDUCATIONAL INSTITUTION

The article analyzes the problem of managing the development of modern educational institutions.The purpose of the article is to reveal the specifics of managing the development of modern educational institutions. The article analyzes the essence of the concepts “development”, “strategy”, “management of educational institutions”, “management of the development of educational institutions”; Pedagogical conditions that ensure the effectiveness of management of the development process of the educational institution are singled out:The expediency of creating and implementing a strategy for the development of an educational institution is proven, which will determine the priority areas of the educational institutionʼs activities and includes the following blocks: values of the educational institution, mission and vision of the educational institution, strategic and operational goals of activity; the specifics of educational institution management are characterized as a complex socio-pedagogical system characterized by integrity, structure, purposefulness, dynamism, interaction with the environment and with lower and higher order systems. The article focuses on the complexity of managing the development of educational institutions, which is caused by the large number of participants in the educational process and the connections between them, the non-acceptance by individual participants of the educational process of innovations and the needs of dynamic development (conservatism, misunderstanding of the significance and essence of changes); inconsistency of administrative influences, mechanisms of management and self-management, polystructurality and qualitative characteristics of subsystems, components of the educational institution.It is emphasized that effective management activities must be carried out in the following aspects: management of the educational institution as a system, a single entity; management of structural subdivisions, subsystems, components of educational institutions, taking into account their specificities; managing the interaction of subsystems, components, which enables the personal development of participants in the educational process.Research materials can be used by heads of educational institutions, in the system of postgraduate education of teaching staff in the aspect of improving management activities.Prospective areas of further research into this problem are identified, in particular, the study of domestic and foreign experience in improving management activities aimed at the development of educational institutions. Keywords: development; educational institution; management; managerial activity; management of educational institutions; educational institution development strategy; management of the development of educational institutions; pedagogical conditions.