Effects of Hollywood Cinema on Pakistan’s Youth Lifestyle and Behaviour Patterns

This study highlights the efforts of providing a concise overview on the impact of Hollywood cinema on behavior patterns and the lifestyle of Pakistani youth and having reputed effects on their cultural patterns as well. The impact of Hollywood cinema on viewers, including Pakistani youth, is an issue or suggestion that has significance in the age of revolution and globalization. The emergence of Hollywood cinema is significantly influenced by the society of each class and the cinema has aided in the conversion of ideas of people into visuals and occasionally into movements. One of the primary factors influencing our youth's interest in Hollywood cinema can be the result of scarcity or lack of that quality which the youth intend to see in Pakistani cinema. In today’s culture or time each and every person demographically watches movies for entertainment or self-satisfaction. This study will give a concise overview of how Hollywood films affect the youth (age range starts from 18–30 years old).The main aim of carrying out this research is to determine whether or not exposure to Hollywood films have positive or negative psychological, emotional or cultural impact on Pakistani youth, or if it is only portrayed as a mere form of entertainment. The study used an approach involving quantitative one. Data was being collected by the youth ranging from 18 to 30 years respectively on the impact and opinions of Hollywood cinema and fashion trends. Surveys and focus group discussions were the focal point. Keywords: Impact, adaptation, media usage, lifestyle, domination, cultural norms.