ADOPTION OF ELECTRIC AUTOS IN BANGALORE: QUALITATIVE ANALYSIS USING GROUNDED THEORY APPROACH

The shift toward electric mobility is becoming an essential component of sustainable urban transport in India, yet the pace of adoption of electric autorickshaws (e-autos) varies considerably across cities. This study examines the key behavioural factors shaping the uptake of e-autos in Bangalore, a leading hub of mobility innovation. The analysis is guided by the Grounded theory,  while also incorporating locally relevant aspects like charging infrastructure, financial barriers, and regulatory incentives. Data were gathered through surveys and interviews with drivers of autorickshaws (both e-autos and ICE autos), complemented by secondary evidence. Microsoft 365 supported conversion of audio file to transcripts, while qualitative insights were developed through thematic coding in Taguette. The study extends the application of grounded theory approach within the Indian e-mobility context and offers practical recommendations for stakeholders. Strengthening infrastructure, providing targeted financial support, and enhancing awareness campaigns emerge as critical measures for accelerating e-auto adoption and advancing Bangalore’s sustainable transport agenda.