An Example of Dedication and Hard Work: S. Sukhbir Singh

Youth is considered a valuable asset for the society and the young people who are willing to take initiative and venture in a comparatively untouched territories are soon considered to be a role model by the society. S. Sukhbir Singh is one of such young, well-educated and dynamic farmer who is establishing new benchmarks in the poultry farming business. He belongs to the village Verka, district Amritsar and has only 2 acres of ancestral land in the village. He is very hardworking and innovative farmer but due to small land holding he was not earning much to meet daily needs of his family. To get better life he decided to start venture in some subsidiary occupation related with agricultural and he started his own poultry farm (broiler) in year 2022. Initially, he faced a lot of difficulties and though he consulted with various government departments, but he didn’t get any success. During this period, he visited Punjab Agricultural University (PAU)’s Krishi Vigyan Kendra (KVK), Amritsar and acquired vocational training on poultry farming in the year 2023. An exposure visits at poultry farm of Guru Angad Dev Veterinary and Animal Sciences University, Ludhiana was also made. According to the guidance provided by KVK experts, he modified and expanded his poultry farm capacity from 1000 to 3000 birds. Due to improvement in FCR (Feed Conversion Ratio), decreased mortality rate and disease incidence, now he sells more broiler birds with better marketable weight gain. After excluding all the expenses, he is earning a good profit of approximately Rs.50,000/- month. Now, he is invited as “Guest speaker” in the vocational training of poultry farming at KVK, Amritsar, where he shared his experience with the trainees about initial difficulties in poultry farming business. Many dignitaries and farmers from nearby areas visit his farm and various exposure visits and Farmer Field School has been organised at his farm. Now, he has become a role model for the other farmers who look up to him for guidance and advice on poultry farming.