Winter Sport Tourism An Overview

Winter sport tourism falls under the umbrella of sport tourism, one of the fastest growth sectors of the tourism industry. Although sport tourism is a relatively new concept in contemporary vernacular, its scope of activity is far from a recent phenomenon. The notion of people traveling to participate in and watch sport dates back to the ancient Olympic Games, and the practice of stimulating tour- ism through sport has existed for over a century. Within the last few decades however, destinations have begun to recognize the significant potential of sport tourism, and they are now aggressively pursuing this attractive market niche.