Improvement of intellectual property management in Ukraine

Keywords: the European Union, innovative development, intellectual property, commercialutilization, legal governance, management, digital economics In the below article, the intellectual property management is considered asone of the strategic goals of intellectual property development in Ukraine. The articleemphasized the intellectual property and efficient copyrights protection as the basic pillarfor the innovative digital economics of the country.The triggers are defined which started the full-range reform of the intellectual propertyarea development in Ukraine since 2016. The goals were: 1) implementation of theupdated particular legislation for the intellectual property area in 2019-2020, whichadopted the provisions of the Association Agreement with EU along with relevant Europeanstandards for the area; 2) roll-out of the institutional reform resulting in establishmentof the lawful ground for the national governing body for intellectual property supervision.The approaches to the economics theory, governing are analyzed along with nationallegislation provisions as for term «intellectual property management» and strategic directionsfor the intellectual property area development. It gives grounds that term «intellectualproperty management» is to be used not only on organizations and enterpriseslevel as it is proposed for years by scientific works, but also at much wider scale — at economicsareas and even national economics level. Considering the strategic planning andits practical implementation within short and long term prospective, the intellectualproperty management is proposed to consider at institutional level through the means ofthe tasks and functions setting up with their particular realization.The problems are defined which hinder the intellectual property managementprocesses as well as the factors of external and inhouse affecting the process. The principlesfor intellectual property management based on the science researches, are proposedto exercise upon the subject both at macroeconomics and enterprise level, taking into accounttheir specifics.The pace of Ukraine as the Eastern partnership country, towards the integration tothe innovative digital environment of EU, is being analyzed. The further steps are proposedaimed at intellectual property management enhancement on the institutional level.