COMMUNITY MOTIVATION, ENGAGEMENT AND COMMITMENT ON CAVITE STATE UNIVERSITY TANZA CAMPUS EXTENSION SERVICES IN BARANGAY BAGTAS, TANZA, CAVITE: BASIS FOR PROPOSED ENHANCEMENT PLAN

This study determined the relationship between community motivation, engagement, and commitment in the extension services of Cavite State University-Tanza Campus among Barangay Bagtas residents in Tanza, Cavite. A descriptive-correlational design was employed, using purposive, quota, and convenience sampling techniques to select 100 participants who had engaged in extension services. The study gathered demographic data, including age, sex, occupation, civil status, monthly income, educational attainment, and type and number of extension services attended. It examined intrinsic and extrinsic motivation, physical, cognitive, and emotional engagement, and affective, continuance, and normative commitment. Statistical tools such as Pearson r, weighted means, and frequency and percentage distributions were used to analyze the data. The findings indicated that intrinsic motivation, particularly personal fulfillment (WM = 3.97), and extrinsic motivation, such as career advancement (WM = 3.77), were significant factors in community participation. Participants demonstrated high levels of engagement, with physical engagement (WM = 3.86), cognitive engagement (WM = 3.85), and emotional engagement (WM = 3.80) being the most prominent. Commitment was driven by affective (WM = 3.81), continuance (WM = 3.81), and normative (WM = 3.69) factors, showing strong emotional attachment, moral obligation, and perceived benefits. Pearson r analysis revealed significant relationships between motivation, engagement, and commitment (p < 0.05). Based on these results, the study recommended enhancing intrinsic and extrinsic motivation through value-driven programs, focusing on hands-on activities and reflective discussions to improve engagement, and fostering a strong sense of community and moral duty to increase commitment. Tailored programs focused on skills development and career readiness were also recommended to address community needs effectively. These insights aimed to improve the effectiveness and sustainability of community participation in the extension services at Cavite State University-Tanza.