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A Twice-Told Tale? Nathaniel Hawthorne, Genre, Sponsorship
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AbstractThis essay analyzes the gradual commercialization of the book market in the antebellum period. It shows that the reality of book publishing in the 1830s and 1840s has little to do with traditional accounts of the antebellum period developed in the wake of or in opposition to F. O. Matthiessen’sAmerican Renaissance. The essay focuses in particular on Nathaniel Hawthorne’s ascent into the literary establishment of the 1840s—based mainly on the promotion of hisTwice-Told Tales—and on the attempts to advertise Beecher-Stowe’sUncle Tom’s Cabinacross socially and politically diverse readerships in the South and the North.
Title: A Twice-Told Tale? Nathaniel Hawthorne, Genre, Sponsorship
Description:
AbstractThis essay analyzes the gradual commercialization of the book market in the antebellum period.
It shows that the reality of book publishing in the 1830s and 1840s has little to do with traditional accounts of the antebellum period developed in the wake of or in opposition to F.
O.
Matthiessen’sAmerican Renaissance.
The essay focuses in particular on Nathaniel Hawthorne’s ascent into the literary establishment of the 1840s—based mainly on the promotion of hisTwice-Told Tales—and on the attempts to advertise Beecher-Stowe’sUncle Tom’s Cabinacross socially and politically diverse readerships in the South and the North.
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