Strategies of different international business relationship Comprehensive Literature review

International business relates to any situation where the production or distribution of goods or services crosses country borders. Globalization the shift toward a more interdependent and integrated global economy creates greater opportunities for international business. International business is performing not only throughout two three countries but also among the several countries and cross border in several region as well as in globally. In this situation there are mixed of cultures are connecting to the international business, it is most important to buildup strong relationship to get the expected return from the relevant international business activities. From this literature review it reviewed strategies of different international business relationship with deep analyzing of Indian and Chinese international business strategies. It observed that in this volatile, risky, and changing international business environment most important and consistent strategy is the business relationship and it is performing well not base in face but also base on trust.<br>Cooperative relationships between firms can be better understood if they are examined in the context of a network of connected business relationships. Based on research on business relationships and business networks, this literature review analyzed that cooperation in international business relationships between suppliers and customer firms. Theory suggests that cooperation can raise the value of business relationships, and that business network connections have an impact on cooperation. There are several firms, organizations, and trade agreement also performing for international business relationships. The analysis shows that relationship profitability is directly affected by relationship commitment and, indirectly through commitment, by business network connections.<br>In this review of business relationships, the common view is that the relationship consists of two parties, one selling party and one buying party. However, in some, especially international business relationships an intermediary exists that has contact with both the selling party and the buying party, at the same time as the selling party and the buying party also have direct contact with each other, i. these relationships are triadic by nature. The purpose here is to investigate whether a triadic approach should be used in these types of situations. The empirical analysis is based on a subset of the database established within connected parties. The analysis of the data material was done using 13 articles and review papers. Trust and commitment, two central concepts in studies within the field of business‐to‐business research, are used to investigate whether business‐relationship triads are different from business‐relationship dyads. The results indicate that this relationship is the primary requirement for the success of international business.<br>