Instruments for Retail Sustainability

ИЗВЕСТИЯ НА СЪЮЗА НА УЧЕНИТЕ – ВАРНА СЕРИЯ ИКОНОМИЧЕСКИ НАУКИ, том 12 №1 2023 77 Instruments for Retail Sustainability Assoc. Prof. Dr. Michal Stojanov University of Economics – Varna, Varna, Bulgaria michal.stojanov@ue-varna.bg Abstract Human existence faces catastrophic natural and climatic threats and environmental factors that have reached a critical level. Today, with the greatest urgency, measures are put on the agenda and taken for implementation with a view to achieving a slowing rate of development of unfavorable and negative changes in the living environment. This requires every individual, business entity and government to change their traditional behavior and way of being with a view to reformation in the present, but with much greater and radical significance for the near future. The work systematizes a variety of tools, broad-spectrum policies and organizational-technological transformations applied in commerce, with a view to achieving sustainable development. The brief overview of leading European retailers confirms the commitment of modern retail business to make a contribution to achieving change in all 17 UN Sustainable Development Goals.