SITUATIONAL CONTROL AND REGULATION IN BUSINESS ADMINISTRATION OF BUSINESS PROCESSES AS FOR CORPORATIONS’ CAPACITY MANAGEMENT

Introduction. The course of processes of situational control and regulation in the business administration of business processes in corporations’ potential management has become the subject of the study. Purpose. The article aims to deepen the theoretical and methodological foundations of assessing the efficiency of business administration of an entrepreneurial corporatized business company in the context of optimizing its organizational and economic development. Results. The system of formalized quantitative assessments of organizational and managerial analysis of the enterprise has been formed. It allows, in a number of cases, to identify certain aspects of compliance with the desirable characteristics of the level of business administration of business processes in order to ensure the rational use of the potential of corporations. The methodical approach for optimizing the density and the radius of administration of business processes of the corporation in the context of rational use of its organizational and economic potential has been proposed. The need to consider certain corrective adjustments (coefficients) for the influence of a number of important factors has been specified. Among these factors, we can identify the following ones: the characteristic of the transport and logistics component of individual strategic business units of the corporation, their organizational and technical level of production, the quality of the impact of structural changes in the strategic potential of the corporation relative to each strategic business units etc. The research has been conducted on the basis of a conditional example of business process optimization of a corporation. The company has a head office and separate strategic business units in different cities of Ukraine, in terms of increasing the efficiency of using its production and economic, organizational and economic potential on the basis of improving the value of the weighted average radius and the density of administration. We have analysed the average weighted areas of corporation administration with respect to the coordinates of the real and optimal administration centre. Conclusions as for the necessity of introduction of measures aimed at reducing the distance between real and optimal administrative centres have been made. It will certainly help to increase the effectiveness of the impact of the level of administration on business processes of the corporation. The offered approach to optimize the density and the radius of administration of business processes of the corporation in the context of rational use of its organizational and economic potential will allow improving the efficiency of the processes of situational control and regulation in business administration of corporations in the conditions of constant dynamic transformations of market space.