PRAGMATIC STRATEGIES OF VIRTUAL DISCOURSE

Online discourse is considered to be relatively a new field for researching although it is attracting views of scholars all over the world. It is evident that online discourse merits special attention. Consequently, this paper is devoted to the importance of virtual discourse. Our interest to online discourse was stimulated by pragmatic strategies of adolescent virtual discourse. Thus,this study aims to ascertain pragmatic strategies of virtual discourse. To accomplish this goal the attempts of reviewing discourse, its kinds and pragmatic intentions of communicants of virtual discourse, revealing the phenomenon of virtual language personality in some degree were undertaken. To define the pragmatic strategies of virtual discourse the authors applied to extracts of online Russian speaking adolescent virtual language personality texts. The research methodology is based on traditional linguistic methods, such as observation method, that allowed us to observe online texts from pragmalinguistic point of view, descriptive method, that was helpful in describing the pragmatic intentions of inter-communicants, contextual method, due to which we could see the sphere of communication, componential analysis, that facilitated analyzing the chosen linguistic means,interpretative analysis, which granted to highlight pragmatic strategies, etc. Current paper results in highlighting pragmatic strategies of adolescent virtual discourse analyzing the extracts from Facebook as one genre of virtual communication during winter vocation period. Scientific results of demonstrating pragmatic strategies of adolescent virtual discourse make it practically significant as an auxiliary tool for students, young researchers who are interested in discourse studies.