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Snapchat
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Aplikacija Snapchat je družbeni medij, ki omogoča slikovno, tekstovno in video komunikacijo. Glavna naloga Snapchata je deljenje informacij med znanci, družino in prijatelji. Hkrati omogoča ohranjanje stikov z ljudmi, ki jih poznamo in z njimi nimamo veliko kontakta ali pa preprosto želimo spoznati nove ljudi. Ciljna skupina Snapchata so pretežno mladostniki, starejši od 13 let, ampak je hkrati namenjen vsem ostalim, ki želijo uporabljati aplikacijo. Za uporabo aplikacije se mora ustvariti profil, ki prikazuje naše uporabniško ime, lastno ime ter po zaslugi aplikacije Bitmoji, tudi karakter, ki ga ustvarimo sami in prikazuje našo podobo. Ta karakter lahko uporabljamo v klepetu in Snapih (slikovno ali video sporočilo). S pošiljanjem Snapov določeni osebi začnemo zbirati točke oz. “ogenjčke“, ki prikazujejo koliko dni se že pogovarjamo z osebo. Ogenjčki so vidni tudi na lastnem profilu ter v Snapchat Insights, ki prikazuje različne metrike, kot so ogledi naših zgodb in število sledilcev. S temi podatki lahko vidimo, kako uspešni smo na aplikaciji in celo služimo denar skozi ustvarjene leče, AR filtre ter oglase.
Univerza v Mariboru, Univerzitetna založba
Title: Snapchat
Description:
Aplikacija Snapchat je družbeni medij, ki omogoča slikovno, tekstovno in video komunikacijo.
Glavna naloga Snapchata je deljenje informacij med znanci, družino in prijatelji.
Hkrati omogoča ohranjanje stikov z ljudmi, ki jih poznamo in z njimi nimamo veliko kontakta ali pa preprosto želimo spoznati nove ljudi.
Ciljna skupina Snapchata so pretežno mladostniki, starejši od 13 let, ampak je hkrati namenjen vsem ostalim, ki želijo uporabljati aplikacijo.
Za uporabo aplikacije se mora ustvariti profil, ki prikazuje naše uporabniško ime, lastno ime ter po zaslugi aplikacije Bitmoji, tudi karakter, ki ga ustvarimo sami in prikazuje našo podobo.
Ta karakter lahko uporabljamo v klepetu in Snapih (slikovno ali video sporočilo).
S pošiljanjem Snapov določeni osebi začnemo zbirati točke oz.
“ogenjčke“, ki prikazujejo koliko dni se že pogovarjamo z osebo.
Ogenjčki so vidni tudi na lastnem profilu ter v Snapchat Insights, ki prikazuje različne metrike, kot so ogledi naših zgodb in število sledilcev.
S temi podatki lahko vidimo, kako uspešni smo na aplikaciji in celo služimo denar skozi ustvarjene leče, AR filtre ter oglase.
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