Exploration of the Path of Sports Culture Construction on the Development of Native Talents in Rural Revitalization

The construction of rural sports culture is an important content to promote the development of rural sports, and the construction of rural sports culture should seize the strategic opportunity of rural revitalization to promote the high-quality development of rural sports culture construction. This paper combs through the relationship between rural sports culture and rural revitalization, analyzes the theoretical logic of revitalizing the countryside with the local sports culture in Nanyang, Henan Province, and further explores the optimization path of sports culture construction on the development of local talents in rural revitalization. The results of the study show that there is a symbiotic relationship between rural revitalization and sports culture construction, and that local sports talents can help improve the level of rural public sports services, help the development of rural sports industry, and help the revitalization of rural sports culture. Specific optimization paths include digging deep into the cultural value, giving full play to the synergistic advantages of rural elements, strengthening the publicity of sports and cultural knowledge in rural areas, and enhancing the sports awareness of rural natives. Vigorously carry out rural fitness activities, improve basic public facilities, strengthen the development of digital technology empowerment, and build a tournament publicity platform.